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Business Intelligence and Big Data: Drivers of Organizational Success

Business Intelligence and Big Data: Drivers of Organizational Success

Paperback

ManagementDatabasesGeneral Computers

ISBN10: 0367622793
ISBN13: 9780367622794
Publisher: Auerbach Publications
Published: Sep 25 2023
Pages: 178
Weight: 0.62
Height: 0.42 Width: 6.14 Depth: 9.21
Language: English
The book provides a theoretically and empirically grounded discussion how to design and use business intelligence (BI) and Big Data (BD) to benefit organizations. It examines the conceptualization of BI and BD, applications of BI and BD, BI and BD maturity, and factors of BI- and BD-based success, as well as presents an application framework.

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Olszak, Celina

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