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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Accelerating Entrepreneurial Decision- Making with Hybrid Intelligence: Design Paradigms and Principles for Decision Augmentation

Accelerating Entrepreneurial Decision- Making with Hybrid Intelligence: Design Paradigms and Principles for Decision Augmentation

Paperback

General Education

ISBN10: 1658588371
ISBN13: 9781658588379
Publisher: Independently Published
Published: Feb 26 2020
Pages: 392
Weight: 1.26
Height: 0.87 Width: 5.98 Depth: 9.02
Language: English
Previous studies revealed that around 75 percent of all start-ups fail at an early stage. One main reason for this tremendous failure rate is that entrepreneurs are typically confronted with high levels of uncertainty about the viability of their proposed business idea. Following this argumentation, entrepreneurial decision-making can be defined as complex decision-making problem under both risk and uncertainty. While risk includes quantifiable probabilities, uncertainty describes situations where neither outcomes nor their probability distribution can be assessed a priori. Consequently, the entrepreneurial decision-making context is highly complex and contains lots of black swan events that seems to be unpredictable. As previous research does not provide any IT-based and scalable solutions for decisional guidance in such contexts, the purpose of this study is to explore the entrepreneurial decision- making context and then suggest novel and innovative design paradigms and design principles for decisional guidance in the context of entrepreneurial decision-making.

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General Education