• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Alternate Reality Games: Gamification for Performance

Alternate Reality Games: Gamification for Performance

Paperback

ManagementGeneral EducationProgramming

ISBN10: 1498722385
ISBN13: 9781498722384
Publisher: A K PETERS
Published: Apr 1 2016
Pages: 118
Weight: 0.44
Height: 0.30 Width: 6.00 Depth: 9.10
Language: English

While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in formal and conventional training and communication approaches.

Also in

Programming