• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Advertising and Democracy in the Mass Age

Advertising and Democracy in the Mass Age

Hardcover

AccountingBusiness GeneralGeneral Political Science

ISBN10: 0333488709
ISBN13: 9780333488706
Publisher: Palgrave Macmillan
Published: Oct 10 1991
Pages: 195
Weight: 0.91
Height: 0.63 Width: 5.50 Depth: 8.50
Language: English
This book examines the relationships between the social problems of the mass age, developments in late twentieth-century capitalism, the growth of a mass media advertising system, and the operation and assumptions of liberal democracy. Advertising must sell, not only goods and services, but also definitions of life and of status, images, hopes and feelings. In turn, the very universality of advertising, and its acceptance as a mode of communication, have forced the political system into the same mould.

Also in

Accounting