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Utilizing New Information Technology in Teaching of International Business: A Guide for Instructors
Paperback
Series: Routledge Library Editions: The Economics and Business of Te
ISBN13: 9781138478985
Publisher: Routledge
Published: Jan 28 2020
Pages: 168
Weight: 0.55
Height: 0.60 Width: 6.10 Depth: 9.10
Language: English
Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students.
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