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Strategic Sports Event Management
Paperback
Investing & FinanceSports GeneralOlympics & Paralympics
ISBN13: 9780367494667
Publisher: Routledge
Published: Nov 19 2021
Pages: 398
Weight: 1.47
Height: 0.86 Width: 6.69 Depth: 9.61
Language: English
This book provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to community sport. Introducing key theory and best practice, it offers a practical, step- by-step guide to planning, organizing, managing and evaluating events.
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