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The Strategy and Organization of International Business

The Strategy and Organization of International Business

Hardcover

Series: Academy of International Business

EconomicsManagementMarketing

ISBN10: 0333674693
ISBN13: 9780333674697
Publisher: Springer Nature
Published: Jun 24 1998
Pages: 272
Weight: 1.28
Height: 0.69 Width: 6.14 Depth: 9.21
Language: English
This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.

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Economics