Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategic Communication in Governance

Strategic Communication in Governance

Chile, Daniel

Paperback

General Sociology

ISBN10: 6204739700
ISBN13: 9786204739700
Publisher: LAP Lambert Academic Publishing
Published: Dec 13 2024
Pages: 116
Weight: 0.40
Height: 0.28 Width: 6.00 Depth: 9.00
Language: English
Strategic Communication in Governance highlights the pivotal role of communication in fostering transparency, trust, and participation in governance. It explores how strategic communication bridges the gap between governments and citizens, shaping public policies and perceptions. The book is structured into three parts: The first part delves into the theoretical foundations of strategic communication, emphasizing its importance in agenda-setting, crisis management, and public engagement. The second part examines communication tools and platforms, from traditional media to digital technologies, using case studies to showcase successful applications in policy promotion and citizen interaction. The final section addresses challenges like misinformation and resource constraints, offering solutions such as integrating emerging technologies like AI and social media analytics.This book emphasizes ethical, inclusive, and equitable communication practices, offering valuable insights for policymakers, public relations practitioners, and academics. With practical examples and forward-looking strategies, it equips readers to harness communication for effective and responsive governance.

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