Estrategia sin batalla: Sun Tzu y El arte de la guerra - gestión y el arte de vencer sin destruir
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General Military HistorySelf-Help
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Publisher: Independently Published
Pages: 96
Weight: 0.31
Height: 0.20 Width: 6.00 Depth: 9.00
Language: Spanish
después de la victoria. Durante siglos, El arte de la guerra se ha leÃdo como un manual de ventaja,
competencia y dominio. Pero Sun Tzu también comprendió algo más incómodo: el
conflicto prolongado consume recursos, confianza y futuro, y la victoria más
los trece movimientos del tratado clásico y los aproxima a la gestión, la
ética, la sostenibilidad y el ejercicio responsable del poder. La
planificación, la información, el cambio, la negociación, la crisis y el
liderazgo aparecen aquà no como armas contra las personas, sino como formas de
producir valor sin fabricar ruinas. Este libro no es una traducción de El arte de la guerra ni un manual para
derrotar adversarios. Es un ensayo directo y accesible sobre cómo decidir con
firmeza, reconocer lÃmites y vencer sin destruir aquello que deberÃa ser
protegido. Para administradores, lÃderes, estudiantes y lectores que saben que la
estrategia no es el culto al enfrentamiento, sino la inteligencia capaz de
evitarlo.
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