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Sex in Consumer Culture: The Erotic Content of Media and Marketing

Sex in Consumer Culture: The Erotic Content of Media and Marketing

Hardcover

Series: Routledge Communication

AccountingMarketingGeneral Sociology

ISBN10: 0805850902
ISBN13: 9780805850901
Publisher: Routledge
Published: Aug 31 2005
Pages: 394
Weight: 1.64
Height: 1.04 Width: 6.30 Depth: 9.22
Language: English
Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of disciplines, this volume addresses a range of integral issues such as media promotion, racial representations, appeals to gay and lesbian communities, content analyses, and case studies.

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