Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Secrets and Techniques of Sponsorship Marketing; Second Edition: What every association, conference, convention, and seminar needs to know to effectiv

Secrets and Techniques of Sponsorship Marketing; Second Edition: What every association, conference, convention, and seminar needs to know to effectiv

Personius, James M.

Paperback

AccountingMarketingGifts & Stationery General

ISBN10: 1548422061
ISBN13: 9781548422066
Publisher: Createspace Independent Publishing Platform
Published: Jun 27 2017
Pages: 70
Weight: 0.23
Height: 0.15 Width: 6.00 Depth: 9.00
Language: English
The new second edition, with new chapters, content, examples, and graphics!Personius begins with a simple premise: if you are not selling what sponsors want to buy, then you have a problem. Good sponsorships must benefit the sponsors, the associations, and the members/attendees.Personius presents a step-by-step, easy-to-read, easy-to-understand method of identifying the inherent value of your association and event. Then, identifying and presenting solutions to potential partnering organizations. Personius explains what sponsors want to buy and why; then how to align your association's offerings with those needs. Personius reveals techniques to help your organization identify potential sponsors and how to meet the right people on the inside.

Also in

Accounting

View All