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Scaling Your Startup: Mastering the Four Stages from Idea to $10 Billion
Paperback
Publisher Price: $64.99
ISBN13: 9781484243114
Publisher: Apress
Published: Jan 24 2019
Pages: 273
Weight: 0.91
Height: 0.61 Width: 6.14 Depth: 9.21
Language: English
To oversee growth from an idea to a company with billions in revenue, CEOs must reinvent many aspects of their company in anticipation of it reaching ever-higher revenues. Author Peter Cohan takes you through the four stages of scaling: winning the first customers, building a scalable business model, sprinting to liquidity, and running the marathon.
What You'll Learn
- Discover how founders keep their CEO positions by managing the organizational change needed to reach the next stage of scaling
- Read case studies that illustrate how CEOs craft growth strategies, raise capital, create culture, build their organizations, set goals, and manage processes to achieve them
- Discover principles of successful scaling through comparisons of successfuland less successful companies
- Use the Scaling Quotient to assess your startup's readiness to grow
- Follow a road map for turning your idea into a company that can change the world
Who This Book Is For
Entrepreneurs, aspiring CEOs, capital providers, and all other key stakeholders
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