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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Post-War Industrial Media Culture in Sweden, 1945-1960: New Faces, New Values

Post-War Industrial Media Culture in Sweden, 1945-1960: New Faces, New Values

Björkin, Mats

Hardcover

Series: Film Culture in Transition

Film & Video ArtGeneral SociologyScandinavian History

Currently unavailable to order

ISBN10: 9462984921
ISBN13: 9789462984929
Publisher: Routledge
Published: Dec 22 2021
Pages: 192
Language: English
During the 1950s in Sweden, companies aiming for international markets demanded new theories and methods of communication. Ideas regarding cybernetics, systems analysis, new accounting practices, and budgetary principles as well as theories of information, communication, marketing, public relations, and organization were discussed at conferences and seminars and in courses, articles, and books. At the same time, new technologies were introduced that changed corporate communication, from loose-leaf accounting systems to mechanical and electronic business machines, from written texts and oral presentations to slide shows, audio tapes, films, television, and flannelgraphs. By looking at a vast array of objects and relations related to uses of media technologies in Swedish industry from the end of World War II to the breakthrough of television, this book shows what happened in the glitches between mass communication and interaction, and how Swedish industry after the war worked to disrupt established understandings of communication.

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