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Marketing 6.5: Da Perfeição às Conexões Autenticas
Paperback
Series: Marketing 6.5 Por André Aguiar
Publisher: Independently Published
Published: Sep 20 2024
Pages: 104
Weight: 0.33
Height: 0.22 Width: 6.00 Depth: 9.00
Language: Portuguese
Descubra o Marketing 6.5: Conexões Autênticas em um Mundo Digital
E se o futuro do marketing fosse mais do que apenas tecnologia e automação? No Marketing 6.5, você vai explorar uma nova abordagem que transcende o Marketing 5.0, colocando as pessoas no centro das estratégias. Nesta obra, o foco não é apenas usar big data e inteligência artificial, mas sim criar relacionamentos genuÃnos com os consumidores, oferecendo experiências personalizadas que vão além dos números.
Você aprenderá como a retenção de clientes pode ser mais eficiente do que conquistar novos, e como a precificação dinâmica e o business intelligence podem transformar suas estratégias em tempo real. Este livro é uma leitura indispensável para quem quer equilibrar a eficiência da tecnologia com a humanização das marcas, criando laços mais profundos em um ambiente digital cada vez mais veloz. Pronto para levar seu marketing a outro nÃvel?
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