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Internet e distopia: Considerações a partir da informação assimétrica e dos rendimentos crescentes de escala
Paperback
ISBN13: 9786598001193
Publisher: Ases Da Literatura
Published: Sep 26 2024
Pages: 114
Weight: 0.33
Height: 0.27 Width: 5.51 Depth: 8.26
Language: Portuguese
Em meio às transformações tecnológicas catapultadas pela internet, surgiram novos modelos de negócio que se baseiam na informação e no conhecimento, estes são os objetos de estudo desta análise. Destacando a abordagem econômica da informação frente aos avanços da big data e da ciência de dados, pretendeu-se estabelecer uma interlocução entre o objeto com as teorias de análise de mercados com assimetria de informação como também de rendimentos crescentes de escala. Após observar a dinâmica desses novos modelos de negócio, tendo como recorte analítico o acrônimo FAANG (Facebook, Amazon, Apple, Netflix e Google), a pesquisa atestou convergência dessas teorias sobre a falha de mercado que é a assimetria de informação com processos e modos de operação dessas empresas. A assimetria escalável de informação das plataformas digitais é o que elas buscam, conhecer mais do usuário que ele próprio para mercantilizá-lo.
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