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The Panic Profiteers: How Fear Became a Business and You Became the Customer
Paperback
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ISBN13: 9798289944405
Publisher: Independently Published
Published: Jun 27 2025
Pages: 136
Weight: 0.42
Height: 0.29 Width: 6.00 Depth: 9.00
Language: English
Publisher: Independently Published
Published: Jun 27 2025
Pages: 136
Weight: 0.42
Height: 0.29 Width: 6.00 Depth: 9.00
Language: English
Fear sells. And business is booming.
If you've ever clicked a headline, bought something just in case, or stocked up on anything because a commercial made you nervous - this book is for you.
The Panic Profiteers is a funny, insightful look at how fear became a billion-dollar business. From marketing tricks and panic-driven product launches to media hysteria and wellness scams, this book exposes the strange, brilliant, and sometimes ridiculous ways fear is used to sell just about everything.
If you've ever clicked a headline, bought something just in case, or stocked up on anything because a commercial made you nervous - this book is for you.
The Panic Profiteers is a funny, insightful look at how fear became a billion-dollar business. From marketing tricks and panic-driven product launches to media hysteria and wellness scams, this book exposes the strange, brilliant, and sometimes ridiculous ways fear is used to sell just about everything.
You'll learn: - Why urgency works - even when you know it's fake - How media and marketers profit from panic - What makes us buy when we're stressed, anxious, or overwhelmed
Whether you're fascinated by human psychology, tired of being manipulated by ads, or just want a laugh that makes you think - this is the funny business book for you.
Perfect for fans of Freakonomics, Everything Is F*cked, and Humor, Seriously.
Get ready to laugh, think, and maybe cancel a few subscriptions.
Whether you're fascinated by human psychology, tired of being manipulated by ads, or just want a laugh that makes you think - this is the funny business book for you.
Perfect for fans of Freakonomics, Everything Is F*cked, and Humor, Seriously.
Get ready to laugh, think, and maybe cancel a few subscriptions.
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