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Neo Late Night
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ISBN10: 6209852890
ISBN13: 9786209852893
Publisher: Wydawnictwo Nasza Wiedza
Published: Mar 31 2026
Pages: 96
Weight: 0.31
Height: 0.23 Width: 6.00 Depth: 9.00
Language: Polish
ISBN13: 9786209852893
Publisher: Wydawnictwo Nasza Wiedza
Published: Mar 31 2026
Pages: 96
Weight: 0.31
Height: 0.23 Width: 6.00 Depth: 9.00
Language: Polish
Satiryczny program nocny Neo Magazin Royale z Janem Böhmermannem jest jednym z najbardziej niekonwencjonalnych i postępowych formatów w niemieckiej telewizji. W marcu 2016 roku wywolal ogromne poruszenie i kontrowersyjne dyskusje na temat tego, na co może sobie pozwolic satyra i jakie granice należy zachowac w celu ochrony dóbr osobistych, w związku z tzw. aferą wiersza zniewalającego. W tej sprawie Jan Böhmermann spotkal się z niemal bezwarunkowym poparciem swoich widzów. Podstawą niniejszej pracy badawczej jest pytanie o sklad widowni, jej różne motywacje do odbioru oraz wplyw tych motywów na intensywnośc zaangażowania. W oparciu o podejście użytków i gratyfikacji (Uses & Gratifications Approach) opracowano ankietę internetową, w której wzięlo udzial 536 odbiorców programu. Z wyników badania wylaniają się trzy różne motywy korzystania, które ujawniają różne wzorce zachowań respondentów. Osoby, które na przyklad identyfikują się z poglądami spoleczno-politycznymi i humorem prezentera, oglądają program częściej i zazwyczaj pozostają wierne temu formatowi.
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