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Neo Late Night
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ISBN10: 6209850332
ISBN13: 9786209850332
Publisher: Edicoes Nosso Conhecimento
Published: Mar 31 2026
Pages: 100
Weight: 0.32
Height: 0.24 Width: 6.00 Depth: 9.00
Language: Portuguese
ISBN13: 9786209850332
Publisher: Edicoes Nosso Conhecimento
Published: Mar 31 2026
Pages: 100
Weight: 0.32
Height: 0.24 Width: 6.00 Depth: 9.00
Language: Portuguese
O programa satÃrico de fim de noite Neo Magazin Royale, apresentado por Jan Böhmermann, é um dos formatos mais não convencionais e progressistas da televisão alemã e causou grande alvoroço e discussões controversas, mais recentemente em março de 2016, devido ao chamado escândalo do poema difamatório, sobre o que a sátira pode fazer e quais os limites que devem ser respeitados para proteger os direitos da personalidade. Neste contexto, Jan Böhmermann recebeu um apoio praticamente incondicional por parte do seu público. A questão da composição do público, as suas diferentes motivações para a receção, bem como a influência dessas motivações de utilização na intensidade da atenção prestada, constituem a base deste trabalho de investigação. Com base na abordagem de utilizações e gratificações (Uses & Gratifications Approach), foi elaborado um inquérito online no qual participaram 536 espectadores do programa. Os resultados do estudo revelam três motivos de utilização distintos, que revelam diferentes padrões de comportamento dos inquiridos. As pessoas que, por exemplo, se identificam com as posições sociopolÃticas e o humor do apresentador, assistem ao programa com mais frequência e mantêm, na maioria das vezes, a sua fidelidade ao formato.
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