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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The New Publicity Kit

The New Publicity Kit

Paperback

AccountingMarketing

Publisher Price: $36.00

ISBN10: 0471080144
ISBN13: 9780471080145
Publisher: Wiley
Published: Jun 8 1995
Pages: 352
Weight: 1.74
Height: 0.77 Width: 8.22 Depth: 11.12
Language: English
A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Actual releases from professional publicists enable readers to utilize these samples in order to prepare top-quality press releases. Features advice on how to get along with the news media, prepare press kits and hold a press conference, photo transmissions, statistics on media readers, viewers and listeners plus reasons why releases are rejected and how to avoid them.

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