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612-822-4611
Managing Sport Events

Managing Sport Events

Paperback

Business GeneralSports GeneralGeneral Education

Currently unavailable to order

ISBN10: 1718217625
ISBN13: 9781718217621
Publisher: Human Kinetics Publishers
Published: Jul 22 2024
Pages: 312
Weight: 2.07
Height: 0.80 Width: 8.40 Depth: 11.20
Language: English

Running a sport event--whether it's an international competition or local youth tournament--requires acute knowledge and the ability to plan, organize, promote, lead, and communicate effectively. And no other text prepares students for the task as effectively as Managing Sport Events, Third Edition.

While other texts in this space stray into the area of facility management, Managing Sport Events keeps its focus where it should be by providing a thorough grounding of the entire event management process. Beginning with an overview of event conception and development, the text then moves into the principal planning areas of budgeting, marketing, promotion, sponsorships, and legal and risk management. Later chapters focus on key operational areas such as staffing, event services and logistics, and event-day management, and it closes with postevent details and evaluation.

The third edition includes new and updated content that incorporates plenty of contemporary real-life examples:

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Sports General