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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Managing Media Work

Managing Media Work

Paperback

Careers

ISBN10: 1412971241
ISBN13: 9781412971249
Publisher: Sage Publications, Inc
Published: Jul 29 2010
Pages: 320
Weight: 1.10
Height: 0.60 Width: 6.90 Depth: 9.80
Language: English
Managing Media Work provides a comprehensive, cross-national overview of the theory and practice of working in the media in the digital age. Focusing on three key areas-new media work, media professions, and media management-this text prepares students to effectively manage their own media careers and to manage human capital in creative companies. Written by leading international scholars, the book addresses the increasingly global, networked, and unpredictable nature of the media industry as well as the growing complexities of media work.

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