Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Musicians on Twitch: Creativity, Struggles, and the Reality Behind Live Streaming

Musicians on Twitch: Creativity, Struggles, and the Reality Behind Live Streaming

Ehlinger, Arthur

Paperback

Series: Anthem Impact in Music Business, Technology and Culture, Book 1

General SociologyMusic Business

PREORDER - Expected ship date November 10, 2026

ISBN10: 1839996013
ISBN13: 9781839996016
Publisher: Anthem Press
Published: Nov 10 2026
Pages: 100
Weight: 1.00
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English

Live streaming is reshaping what it means to work as a musician. This book examines the rise of the 'musician-streamer' on Twitch and what the platform is doing to the conditions of musical labour.

Musicians on Twitch: Creativity, Struggles, and the Reality Behind Live Streaming offers the first large scale study of music and musicians on Twitch, the live streaming platform originally built for the broadcast of video games. Since the mid-2010s, and with rapid acceleration during the COVID-19 pandemic, musicians have begun broadcasting their practice live through a platform whose conventions were shaped not by concert halls or recording studios but by the culture of gaming. They have done so not as a marginal experiment but as a regular commitment that, for many, has become a central part of what it means to be a musician at all.
Drawing on interviews with this new breed of 'musician-streamers', extensive online observation, and longitudinal data gathered between 2020 and 2026, the book examines what it takes to make and sustain musical work on Twitch.

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