Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Management of Corporate Business Units: Portfolio Strategies for Turbulent Times

The Management of Corporate Business Units: Portfolio Strategies for Turbulent Times

Deck, Steven
Nevaer, Louis

Hardcover

Investing & FinanceManagement

ISBN10: 089930284X
ISBN13: 9780899302843
Publisher: Praeger
Published: Jun 20 1988
Pages: 263
Weight: 1.33
Height: 0.95 Width: 6.36 Depth: 9.54
Language: English
The authors examine the reasons for the problems currently afflicting corporate America, particularly the loss of global competitive advantage, and review the track record of traditional strategic planning and portfolio management. The problems of recent years, they demonstrate, have been caused when managers neglect to consider the current economic environment when developing strategic plans. They go on to offer a systematic approach to addressing the structural problems of traditional portfolio planning and present concrete proposals for generating increased business, establishing horizontal relationships, increasing commitment through long-term planning, and incorporating prevailing economic conditions into the business plan. Finally, the authors present a workable management system for the implementation of portfolio strategies in turbulent economic times that focuses on optimal use of corporate resources. Numerous case studies and figures reinforce points made in the text.

Also in

Investing & Finance

View All