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Measurable Journalism: Digital Platforms, News Metrics and the Quantified Audience

Measurable Journalism: Digital Platforms, News Metrics and the Quantified Audience

Paperback

Biographies GeneralBusiness GeneralGeneral Sociology

ISBN10: 1032090006
ISBN13: 9781032090009
Publisher: Routledge
Published: Jun 30 2021
Pages: 168
Weight: 0.62
Height: 0.36 Width: 6.69 Depth: 9.61
Language: English

This book explores ways in which the increasingly measurable news audience has impacted journalism practice, in an era when digital platforms provide real-time, individualizable, quantitative data about audience consumption. It was originally published as a special issue of Digital Journalism.

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General Sociology