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Measurable Journalism: Digital Platforms, News Metrics and the Quantified Audience

Measurable Journalism: Digital Platforms, News Metrics and the Quantified Audience

Hardcover

Biographies GeneralBusiness GeneralGeneral Sociology

ISBN10: 0367365596
ISBN13: 9780367365592
Publisher: Routledge
Published: Sep 3 2019
Pages: 168
Weight: 1.05
Height: 0.60 Width: 9.60 Depth: 7.00
Language: English

This book explores ways in which the increasingly measurable news audience has impacted journalism practice, in an era when digital platforms provide real-time, individualizable, quantitative data about audience consumption. It was originally published as a special issue of Digital Journalism.

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