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Making Advertising Pay [microform]

Making Advertising Pay [microform]

Hardcover

AccountingBusiness GeneralEconomics

ISBN10: 102051759X
ISBN13: 9781020517594
Publisher: Legare Street Pr
Published: Jul 18 2023
Pages: 58
Weight: 0.58
Height: 0.25 Width: 6.14 Depth: 9.21
Language: English

This book is a guide to making advertising pay. It covers the principles and practices of effective advertising, including market research, copywriting, media selection, and evaluation. The guide includes case studies and examples from various industries and mediums.

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

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