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Facebook e Instagram ADS: Il Manuale più Completo per Creare Campagne Pubblicitarie con le Migliori Metodologie per il Successo
Paperback
ISBN13: 9781650412252
Publisher: Independently Published
Published: Dec 24 2019
Pages: 140
Weight: 0.37
Height: 0.30 Width: 5.51 Depth: 8.50
Language: Italian
★ AGGIORNAMENTO MAGGIO 2020 SECONDA RISTAMPA: È finalmente arrivato il Manuale Definitivo sul Facebook & Instagram Advertising per privati ed aziende B2B e B2C!
Basta brancolare nel buio! Impara OGGI come sfruttare le POTENZIALITA' della PIATTAFORMA pubblicitaria n.1 al mondo per ottenere maggiore VISIBILITA' grazie alle migliori STRATEGIE tutt'ora in uso dalle AGENZIE di Marketing con più esperienza sul campo! L'obiettivo del manuale è di dare un'impostazione pratica e SENZA FRONZOLI sulle Campagne Pubblicitarie Facebook & Instagram, attraverso CONSIGLI specifici e metodologie che MAI nessuno ti dirà in un semplice libro, ed in più imparerai quali sono gli ERRORI che il 90% dei principianti commette quando pianifica una strategia di WEB ADVERTISING adattata alla propria AZIENDA. Ma non è tutto! Troverai anche i PROCEDIMENTI replicabili sin sa subito per ottenere un VANTAGGIO concreto sulle migliaia di inserzionisti concorrenti, massimizzando il RITORNO sugli investimenti pubblicitari. Nel dettaglio, imparerai
- Come delineare una strategia di web advertising efficace per trasformare la domanda latente in risultati tangibili;
- Come individuare il target di riferimento e stabilire gli obiettivi di Marketing;
- Quali sono i diversi tipi di inserzioni pubblicitarie e le Call-to-Action da abbinare;
- Come utilizzare gli elementi grafici per catturare l'attenzione del pubblico;
- Il procedimento step-by-step per creare campagne pubblicitarie attraverso il Business Center;
- Come sfruttare le tecniche più redditizie di Copywriting persuasivo per aumentare le conversioni;
- Cosa prevede la Policy di Facebook e perché è così importante non violarla;
- Come sfruttare le potenzialità del Re-Marketing e del Re-Targeting attraverso l'uso dei Pixel;
- Come interpretare i dati statistici delle campagne e ottimizzare la loro performance;
- Tutti i segreti per aumentare l'engagement della clientela e la Brand Identity;
- e molto altro ancora!
★ Le metodologie contenute nel Manuale sono AGGIORNATE all'ultima versione dell'algoritmo pubblicitario di Instagram e Facebook rilasciata nel mese di Maggio 2020.
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