Sign-In
Cart
An Introduction to Film and TV Production: From Concept to Market
Paperback
Film & Video ArtFilm StudiesGeneral Art
ISBN13: 9781032029948
Publisher: Routledge
Published: Jul 29 2022
Pages: 208
Weight: 0.68
Height: 0.48 Width: 6.00 Depth: 9.00
Language: English
This streamlined, step-by-step guide provides students and newcomers in the field of media with an overview of the complete production process, from conceiving of an idea to marketing the final product.
Readers will learn what it takes to create a concept, develop it, and then market and sell it. Chapters discuss pitching, producing, marketing visionary concepts, financing, and distributing content. Focused on traditional and non-traditional platforms including social media, websites, and online advertising, this book explores currently evolving media platforms, ideas, and practices and provides examples of how to navigate these unique creative processes. Interviews with business executives offer insider tips and tricks to creating a marketable project.
In this book, you will learn how to:
- Distinguish between a great idea and a marketable idea.
- Condense your concept into an effective elevator pitch.
- Build a basic business plan.
- Create a marketing strategy, be it traditional, digital, or both.
- Establish a personal brand and portfolio that will grab the right attention.
This book will be of great help to the student, independent filmmaker, and content creator looking to understand the process of getting their work produced, distributed, and marketed.
1 different editions
Also available
An Introduction to Film and TV Production: From Concept to Market
Richie, Joseph
Russell, Karen
Taylor, Airielle J.
Hardcover
Also from
Richie, Joseph
An Introduction to Film and TV Production: From Concept to Market
Richie, Joseph
Russell, Karen
Taylor, Airielle J.
Hardcover
Also in
Film & Video Art
Homosexuality in Cold War America: Resistance and the Crisis of Masculinity
Corber, Robert J.
Paperback
Dreaming of Cinema: Spectatorship, Surrealism, and the Age of Digital Media
Lowenstein, Adam
Paperback
The Last Kings of Hollywood: Coppola, Lucas, Spielberg--And the Battle for the Soul of American Cinema
Fischer, Paul
Hardcover
The World of Black Film: A Journey Through Cinematic Blackness in 100 Films with a Foreword by John Akomfrah
Clark, Ashley
Hardcover
The Magic of Minalima: Celebrating the Graphic Design Studio Behind the Harry Potter & Fantastic Beasts Films
Denton, Nell
Minalima
Hardcover
Godzilla: The Encyclopedia: Shinji Nishikawa Unravels the Depths of Godzilla
Nishikawa Shinji
Paperback
Avatar: The Last Airbender the Art of the Animated Series (Second Edition)
Koneitzko, Bryan
DiMartino, Michael Dante
Hardcover
Guillermo del Toro: Cabinet of Curiosities [Reissue]: My Notebooks, Collections, and Other Obsessions
del Toro, Guillermo
Hardcover
Framed Ink 2: Frame Format, Energy, and Composition for Visual Storytellers
Mateu-Mestre, Marcos
Paperback
Framed Perspective Vol. 1: Technical Perspective and Visual Storytelling
Mateu-Mestre, Marcos
Paperback
F1 the Movie: The Making of the Most Authentic Racing Film of All Time
Salisbury, Mark
Medland, Chris
Hardcover
Cinematic Immunity: An Oral History of New York Filmmaking as Told by the Crews That Got the Shot
Nirenberg, Michael Lee
Paperback
Avatar: The Last Airbender--The Lost Adventures and Team Avatar Tales Library Edition
Yang, Gene Luen
Erin Hicks, Faith
Hardcover
Castlevania: Nocturne--The Art of the Animated Series
Powerhouse Animation Studios
Ratcliffe, Amy
Hardcover
The Museum of Wes Anderson: His Movies and the Works That Inspired Them
Chiaramonte, Johan
Mathieu, Camille
Hardcover
Interstellar: The Complete Screenplay with Selected Storyboards
Nolan, Christopher
Nolan, Jonathan
Paperback
Middle-Earth from Script to Screen: Building the World of the Lord of the Rings and the Hobbit
Rice, K. M.
Falconer, Daniel
Hardcover
Boisterous Beasts & Deadly Dragons: The Art of Nico Marlet
Miller-Zarneke, Tracey
Serrand, Kristof
Hardcover
Tarantino Town: His Movies and the Works That Inspired Them
Chiaramonte, Johan
Mathieu, Camille
Hardcover
The Art of Futurama: A Visual History of Matt Groening's Cult Classic Animated Series
Groening, Matt
Hardcover
The Scream Writer's Handbook: How to Write a Terrifying Screenplay in 10 Bloody Steps
Fenton, Thomas
Paperback
Doug Chiang: The Cinematic Legacy (Volume I) & the Star Wars Legacy (Volume II)
Penso, Gilles
Poncet, Alexandre
Hardcover
A Chronology of Film: A Cultural Timeline from the Magic Lantern to the Digital Screen
Smith, Ian Haydn
Paperback
Walt Disney's Mickey Mouse. the Ultimate History. 45th Ed.
Kaufman, J. B.
Iger, Bob
Gerstein, David
Hardcover
Nouvelles Femmes: Modern Women of the French New Wave and Their Enduring Contribution to Cinema
Knudson, Ericka
Hardcover
Behind the Scenes of the Golden Age of Hollywood and Broadway: The Legacy of Robert Allen
Baehr, Ted
Paperback
Star Trek: The U.S.S. Enterprise Ncc-1701 Illustrated Handbook
Reily, Marcus
Hugo, Simon
Robinson, Ben
Hardcover
Star Trek III: The Search for Spock the Making of the Classic Film
Tenuto, John
Tenuto, Maria Jose
Hardcover
Harry Potter World of Stickers: Art from the Wizarding World Archive
Editors of Thunder Bay Press
Hardcover
Make Your Own Movies: A Beginner's Guide to Filmmaking with Whatever Equipment You Have
Parga, Migue
Paperback
The Animation Atlas: The Ghibliotheque Guide to the World of Animated Film
Leader, Michael
Cunningham, Jake
Hardcover
Lair: Radical Homes and Hideouts of Movie Villains (Trade Edition)
Oppenheim, Chad
Gollin, Andrea
Hardcover
Animation for the People: An Illustrated History of the National Film Board of Canada
Solomon, Charles
Hardcover
Video Generation with AI: Working with Diffusion Transformers and Multimodal Learning
Enochs, Joseph
Paperback
The Wire: The Complete Visual History: (The Wire Book, Television History, Photography Coffee Table Books)
Watkins, D.
Hardcover
Cinema Symbolism: A Guide to Esoteric Imagery in Popular Movies, Second Edition
Sullivan, Robert W., IV
Paperback
The Legend of Korra: The Art of the Animated Series--Book One: Air (Second Edition)
DiMartino, Michael Dante
Koneitzko, Bryan
Hardcover
He-Man and the Masters of the Universe: A Character Guide and World Compendium
Eatock, James
Staples, Val
Lioncourt, Josh De
Hardcover
Diffracting the North: Contemporary Latinx Canadian Experiences and Practices in Film, New Media, and Visual Arts
Aceves Sepúlveda, Gabriela
Álvarez Hernández, Analays
Zarza, Zaira
Paperback
The Legend of Korra: The Art of the Animated Series--Book Four: Balance (Second Edition)
Koneitzko, Bryan
DiMartino, Michael Dante
Hardcover