Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Innovation Strategy for Enterprises in Emerging Economies: Case Studies for the Digital Age

Innovation Strategy for Enterprises in Emerging Economies: Case Studies for the Digital Age

Satpathy, Anurag
Agrawal, Arjun
Mohapatra, Sanjay

Hardcover

Economics

ISBN10: 1785604813
ISBN13: 9781785604812
Publisher: Emerald Pub Ltd
Published: Nov 20 2015
Pages: 152
Weight: 0.80
Height: 0.50 Width: 6.00 Depth: 9.10
Language: English
For a company to grow it needs to generate more margin of profit. It can generate more profit if it provides more value to customers. For this, it needs to put more value in each of the value activities. Agrawal, Satpathy, and Mohapatra demonstrate how a firm can use innovation at all levels (strategic, functional and operational) to provide benefits to the entire value chain. Particularly in developing economies, there is a need for business alignment with innovation strategy and execution of strategies, and this book explains these to the readers through real-word examples and case studies, taking the environment into consideration and concentrating on not just growth but sustainable growth.

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