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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Idea Writers: Copywriting in a New Media and Marketing Era

The Idea Writers: Copywriting in a New Media and Marketing Era

Paperback

AccountingMarketing

Publisher Price: $49.99

ISBN10: 0230613888
ISBN13: 9780230613881
Publisher: Palgrave MacMillan
Published: Dec 14 2010
Pages: 213
Weight: 0.57
Height: 0.59 Width: 6.08 Depth: 9.22
Language: English
The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.

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