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The Hard Sell: An Ethnographic Study of the Direct Selling Industry

The Hard Sell: An Ethnographic Study of the Direct Selling Industry

Paperback

Business GeneralGeneral Sociology

ISBN10: 0367603993
ISBN13: 9780367603991
Publisher: Routledge
Published: Jun 30 2020
Pages: 216
Weight: 0.65
Height: 0.60 Width: 5.90 Depth: 8.90
Language: English
In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological d

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General Sociology