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Global Business Management: A Cross-Cultural Perspective

Global Business Management: A Cross-Cultural Perspective

Hardcover

Series: Innovative Business Textbooks

Investing & FinanceManagement

ISBN10: 0754671127
ISBN13: 9780754671121
Publisher: Routledge
Published: Sep 28 2007
Pages: 327
Weight: 1.40
Height: 0.75 Width: 6.14 Depth: 9.21
Language: English
This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books on the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. Adekola and Sergi's text is unique in that it offers both the management perspective and the cultural perspective. It is for managers seeking to thrive in the global economy. This book focuses on managing global organizations, providing a basis for understanding the influence of culture on international management, and the key roles that international managers play. It clearly shows how to develop the cross-cultural expertise essential to succeed in a world of rapid and profound economic, political and cultural changes.

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Investing & Finance