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Umsetzung Der Integrierten Kommunikation: Anreizsysteme Zur Implementierung Integrierter Kommunikationsarbeit
Paperback
Series: Basler Schriften Zum Marketing, Book 7
EconomicsManagementShakespeare
ISBN13: 9783409115940
Publisher: Springer Nature
Published: Feb 23 2001
Pages: 273
Weight: 0.78
Height: 0.62 Width: 5.83 Depth: 8.27
Language: German
Er entwickelt ein Anreizsystem, das geeignet ist, die im Rahmen der Kommunikationsarbeit auftretenden Schwierigkeiten abzubauen und damit den erfolgreichen Einsatz einer Integrierten Kommunikation in der Praxis zu gewährleisten.
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