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Markencontrolling: Ein Verhaltensorientierter Beitrag Zur Rationalitätssicherung Einer Identitätsorientierten Markenführung
Paperback
Series: Schriften Des Center for Controlling & Management (CCM), Book 40
ISBN13: 9783834928498
Publisher: Springer Nature
Published: Mar 15 2011
Pages: 231
Weight: 0.67
Height: 0.53 Width: 5.83 Depth: 8.27
Language: German
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