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La perception de l'utilisateur sur les archives publiques
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ISBN10: 6206825590
ISBN13: 9786206825593
Publisher: Editions Notre Savoir
Published: May 2 2025
Pages: 72
Weight: 0.24
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786206825593
Publisher: Editions Notre Savoir
Published: May 2 2025
Pages: 72
Weight: 0.24
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
La recherche souligne l'importance des archives publiques pour la société et la pertinence de l'application du marketing en leur faveur. Les archives publiques ont pour fonction de conserver, préserver et diffuser les informations administratives, historiques et culturelles de l'État. Cependant, on part du principe que peu de gens connaissent leur fonction principale. L'objectif était donc de connaître la perception des citoyens de la ville de Salvador/Ba, par rapport aux archives publiques. La méthodologie appliquée était une recherche descriptive quantitative, de nature appliquée. Elle a ainsi identifié et analysé les données collectées auprès d'un échantillon de 104 participants. Dans l'ensemble, les résultats ont permis de conclure que les citoyens reconnaissent les archives comme un service d'information très important, contrairement à ce qu'affirment divers auteurs qui affirment que la plupart des gens les considèrent comme un dépôt de papier et de documents. Cependant, il ressort de cette étude qu'il serait souhaitable de mener des études plus approfondies sur le sujet traité ici et qu'il est nécessaire de développer des programmes axés sur la promotion du marketing afin d'assurer une large diffusion et une meilleure reconnaissance des différentes activités des archives publiques.
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