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Fit to Sell: What buyer's see that owners miss
Paperback
Publisher: Independently Published
Published: Jun 12 2026
Pages: 66
Weight: 0.18
Height: 0.17 Width: 5.50 Depth: 8.50
Language: English
OWNERS SEE OPPORTUNITY.
BUYERS SEE RISK.
Most business owners spend years building successful businesses. They win customers, create jobs, generate profits and overcome countless challenges along the way.
Yet when the time comes to sell, buyers often see something very different.
They see dependency on the owner.
They see poor visibility.
They see customer concentration.
They see underinvestment.
They see risk.
Fit to Sell reveals the seven hidden mistakes that quietly destroy business value and reduce buyer confidence. Drawing on decades of experience advising business owners, Tim Luscombe explains how buyers assess businesses, why so many deals disappoint, and what owners can do to maximise value before they go to market.
The good news is that every one of these problems can be fixed.
IN THIS BOOK YOU WILL DISCOVER:
- The seven hidden mistakes that destroy business value
- Why profitable businesses often disappoint buyers
- How buyers identify risk and reduce valuations
- Practical steps to strengthen your business and increase value
- How to prepare for a smoother sale and a better outcome
- Why the best time to prepare is years before you intend to sell
Whether you plan to sell next year or in the distant future, this book will help you build a stronger, more valuable and more transferable business.
Because the businesses that achieve the best outcomes are rarely the lucky ones.
They are the ones that are fit to sell.
TIM LUSCOMBE
Tim Luscombe is a business advisor, author and corporate finance professional who has spent decades helping owners build, grow and exit successful businesses. His work focuses on increasing business value, reducing risk and preparing companies for successful transitions.
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