Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Engineering Design Theory: Applying the Success of the Modern World to Campaign Creation

Engineering Design Theory: Applying the Success of the Modern World to Campaign Creation

Bullock, Xander L.

Paperback

ManagementTechnology & EngineeringMilitary Strategy

ISBN10: 1288249721
ISBN13: 9781288249725
Publisher: Biblioscholar
Published: Nov 9 2012
Pages: 116
Weight: 0.38
Height: 0.24 Width: 6.14 Depth: 9.21
Language: English

This monograph directly addresses design, and incorporates elements of Engineering Design Theory to the codified, social act of campaign creation using art, science, and craft. The monograph gives a definition of design and discusses the appropriate language for design. Furthermore, design is expressed as the evolution of military craft, and a blending of military art and military science. Therefore, the monograph is staunchly pro-design, and presents the incorporation of design thinking at the operational and strategic levels as a moral imperative. The argument that MDMP or JOPP are appropriate for the creation of strategy is rejected herein, and design is presented as the next manifestation of campaign creation. Engineering Design, as a theory of social creation, recommends a cultural shift away from single authorship or commander centric leadership. Engineering philosophy, which examines social creation, bounded rationality (stochasticity), competitive creation, risk and safety, intentionality, and methodology, is directly analogous to the needs of military campaign philosophy. The engineering methodology of proceeding through the cognitive phases of divergence, transformation, and convergence is explicated in a way that should inform military thinking. Finally, there is an introduction to appropriate design team size, the design charrette, and design methods (some of which are included in Appendix I). The monograph makes several recommendations. First, the Army should align its definition of design with industry and academics. Second, the Army should clearly explain the strengths and weaknesses of traditional methodologies (MDMP, JOPP, SOD) and explicate the necessary move to design. Third, the Army should understand craft, and examine its culture and commander-centric leanings, and explain why the increasingly social and political demands of strategy in an interconnected world suggest a need for the social creation of campaign designs. Only by incorporating de

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