Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Emerging Dynamics in Audiences' Consumption of Trans-Media Products: The Cases of Mad Men and Game of Thrones as a Comparative Study Between Italy and

Emerging Dynamics in Audiences' Consumption of Trans-Media Products: The Cases of Mad Men and Game of Thrones as a Comparative Study Between Italy and

Spano, Carmen

Hardcover

Series: Anthem Television Studies

General Sociology

ISBN10: 1785275143
ISBN13: 9781785275142
Publisher: Anthem Press
Published: Nov 27 2020
Pages: 162
Weight: 0.90
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English

Television as a traditional medium has been changing for a number of years due to the development of a complex scenario characterized by the growing proliferation of platforms across which multiple forms of media are deeply interconnected. In this multi-modal environment, traditional and modern media platforms have started to combine, revolutionizing both the technology and the manner in which audiences engage with media content of interest. Indeed, the progressive digitization of media content and the fragmentation of television delivery and reception have been affecting the ways in which media are accessed and consumed to the point that the construction of textual boundaries has shifted from producers to media consumers.

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