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Data Science and Analytics for SMEs: Consulting, Tools, Practical Use Cases
Paperback
DatabasesProbability & Statistics
Publisher Price: $44.99
ISBN13: 9781484286692
Publisher: Apress
Published: Sep 29 2022
Pages: 335
Weight: 1.10
Height: 0.74 Width: 6.14 Depth: 9.21
Language: English
This book uses a do-it-yourself approach to analytics and introduces tools that are easily available online and are non-programming based. Data science will allow SMEs to understand their customer loyalty, market segmentation, sales and revenue increase etc. more clearly. Data Science and Analytics for SMEs is particularly focused on small businesses and explores the analytics and data that can help them succeed further in their business. What You'll Learn
- Create and measure the success of their analytics project
- Start your business analytics consulting career
- Use solutions taught in the book in practical uses cases and problems
Who This Book Is For
Business analytics enthusiasts who are not particularly programming inclined, small business owners and data science consultants, data science and business students, and SME (small-to-medium enterprise) analysts
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