Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Diversification, Industry Dynamism, and Economic Performance: The Impact of Dynamic-Related Diversification on the Multi-Business Firm

Diversification, Industry Dynamism, and Economic Performance: The Impact of Dynamic-Related Diversification on the Multi-Business Firm

Knecht, Matthias

Paperback

Business GeneralInvesting & FinanceMarketing

ISBN10: 3658026766
ISBN13: 9783658026769
Publisher: Springer Nature
Published: Jul 14 2013
Pages: 348
Weight: 1.04
Height: 0.77 Width: 5.89 Depth: 8.28
Language: English

The decision to diversify lies at the core of corporate strategy and constitutes one of top management's most important choices. Yet despite its importance and prominence within academic research, diversification remains subject to ongoing debate. Matthias Knecht introduces a new perspective on corporate diversification that extends the academic discussion and reveals substantial new insights. The author introduces the dynamism of industries as a dominant force in the environment that influences the diversified corporation on multiple levels. Due to similarities of businesses competing in similarly dynamic environments, synergistic benefits and superior economic performance can be realized through the combination of dynamic-related businesses in the corporate portfolio. This study provides a multidimensional operationalization of industry dynamism and an in-depth assessment of the dynamism of a wide range of industries. At the core of the study Knecht investigates the performance impact of dynamic-related diversification strategies. The results provide new insights into successful corporate portfolio construction in the face of today's dynamic environments.

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