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Designing Future-Oriented Airline Businesses

Designing Future-Oriented Airline Businesses

Hardcover

Business GeneralAviation

ISBN10: 1472442962
ISBN13: 9781472442963
Publisher: Routledge
Published: Jul 28 2014
Pages: 308
Weight: 1.35
Height: 0.75 Width: 6.14 Depth: 9.21
Language: English
Designing Future-Oriented Airline Businesses is the eighth Ashgate book by Nawal K. Taneja to address the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Secondly, it provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage. The material presented continues to be at a pragmatic level, not an academic exercise, to lead managements to ask themselves and their teams some critical thought-provoking questions.

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