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Competing in Emerging Markets: Cases and Readings
Hardcover
Business GeneralInvesting & Finance
ISBN13: 9780415399494
Publisher: Routledge
Published: Oct 19 2007
Pages: 252
Weight: 1.47
Height: 0.80 Width: 7.26 Depth: 10.34
Language: English
Given the increasing prominence of emerging markets, a sophisticated understanding of their perils and promises is crucial for the growth of companies. This groundbreaking book provides an essential set of readings and case studies that will facilitate a much-needed fundamental rethinking about drivers of successful, as well as unsuccessful firm
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