Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Comparative Marketing: Wholesaling In Fifteen Countries

Comparative Marketing: Wholesaling In Fifteen Countries

Bartels, Robert
Longman, Donald R.

Hardcover

ManagementLetters & EssaysGeneral World History

ISBN10: 1258231158
ISBN13: 9781258231156
Publisher: Literary Licensing Llc
Published: Mar 17 2012
Pages: 328
Weight: 1.34
Height: 0.75 Width: 6.00 Depth: 9.00
Language: English
Comparative Marketing: Wholesaling In Fifteen Countries is a comprehensive book written by Robert Bartels that explores the world of wholesale marketing in fifteen different countries. The book provides an in-depth analysis of the similarities and differences in the marketing strategies and practices of various countries, including the United States, Japan, Germany, France, and several others.The author begins by introducing readers to the concept of wholesaling and its importance in the global economy. He then delves into the specific marketing practices of each country, including the types of wholesalers that exist, the methods they use to distribute products, and the role they play in the supply chain.Throughout the book, Bartels provides detailed case studies and real-world examples to illustrate the various marketing strategies and practices used in each country. He also discusses the impact of cultural, economic, and political factors on the wholesale marketing industry, and how these factors influence the success or failure of marketing campaigns.Overall, Comparative Marketing: Wholesaling In Fifteen Countries is a valuable resource for anyone interested in understanding the complexities of global marketing. It provides a wealth of information and insights into the different approaches used by wholesalers in various countries, and offers practical advice for businesses looking to expand their reach into new markets.Contributing Authors Include Robert Nieschlag, Olof Henell, Pietro Gennaro, And Many Others. Sponsored By The American Marketing Association.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

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