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The Consumer Interest (RLE Consumer Behaviour): Dimensions and Policy Implications
Hardcover
Series: Routledge Library Editions: Consumer Behaviour
Investing & FinanceMarketingGeneral Psychology
ISBN13: 9781138838192
Publisher: Routledge
Published: Dec 1 2014
Pages: 350
Weight: 1.15
Height: 0.90 Width: 5.50 Depth: 8.60
Language: English
This book, based on extensive original research, traces the development of the consumer interest . It examines the impact the consumer interest has in various spheres and considers the reonses of these spheres. It points out the ways in which consumer interests are represented in different countries, particularly the significant difference between North America and Europe.
1 different editions
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