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Communication Strategies for Corporate Leaders: Implications for the Global Market
Hardcover
Series: Contemporary Themes in Business and Management
Business GeneralGeneral Racism & Ethnic Studies
ISBN13: 9781138047914
Publisher: Routledge India
Published: Nov 7 2017
Pages: 284
Weight: 0.95
Height: 0.90 Width: 5.60 Depth: 8.70
Language: English
This volume:
- Develops persuasion strategies based on argumentation tactics derived, for example, from legal cross-examination.
- Introduces 'problematisation' and 'deconstruction' as effective communication tools
- Positions business writing methods as taxonomical tenets that can help tackle complex business scenarios.
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