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China Goes West: Everything You Need to Know about Chinese Companies Going Global

China Goes West: Everything You Need to Know about Chinese Companies Going Global

Hardcover

Business GeneralEconomicsManagement

ISBN10: 1137293926
ISBN13: 9781137293923
Publisher: Springer Nature
Published: Apr 14 2014
Pages: 190
Weight: 0.92
Height: 0.63 Width: 5.50 Depth: 8.50
Language: English
Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.

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