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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

Benoit, William L.
McHale, John P.
Hansen, Glenn J.

Hardcover

General Political ScienceUnited States Politics

ISBN10: 0742529134
ISBN13: 9780742529137
Publisher: Rowman & Littlefield Publishers
Published: Sep 29 2003
Pages: 304
Weight: 1.23
Height: 1.09 Width: 6.16 Depth: 9.26
Language: English
Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse.

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General Political Science

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