• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Analysing Quantitative Survey Data for Business and Management Students

Analysing Quantitative Survey Data for Business and Management Students

Paperback

Series: Mastering Business Research Methods

Probability & Statistics

ISBN10: 1473907519
ISBN13: 9781473907515
Publisher: Sage Publications Ltd
Published: Feb 4 2017
Pages: 104
Weight: 0.48
Height: 0.30 Width: 6.60 Depth: 9.40
Language: English
In Analysing Quantitative Survey Data, Jeremy Dawson introduces you to the key elements of analysing quantitative survey data using classical test theory, the measurement theory that underlies the techniques described in the book. The methodological assumptions, basic components and strengths and limitations of this analysis are explained and with the help of illustrative examples, you are guided through how to conduct the key procedures involved, including reliability analysis, exploratory and confirmatory factor analysis.

Ideal for Business and Management students reading for a Master's degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Part of SAGE's Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

1 different editions

Also available

Also from

Dawson, Jeremy F.

Also in

Probability & Statistics