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Six Rules for Creating Products People Love: An Introduction to the Ppl Rules

Six Rules for Creating Products People Love: An Introduction to the Ppl Rules

Paperback

Accounting

ISBN10: 147727362X
ISBN13: 9781477273623
Publisher: Authorhouse
Published: Sep 28 2012
Pages: 184
Weight: 0.61
Height: 0.42 Width: 6.00 Depth: 9.00
Language: English
Great and successful products do not just make money but they engender a love and devotion from their users. These are the Products People Love and they follow the six rules found in this book- the PPL Rules. Six Rules for Creating Products People Love provides clear and actionable guidelines for the design, development, and marketing of successful products. - Make it Easy to get started - Make it Useful - Make it Easy-to-use - Make it Valuable - Make it Attractive - Make it Trustworthy ______________________________________________ Praise for Six Rules for Creating Products People Love Bruce D. Green's PPL Rules have forever changed the way I approach my work... a must-read for anyone looking to define optimal product development strategies. - Gwen Weinberg, Designer / Owner, Three by Three Seattle Bruce D. Green has defined six essential rules that will successfully guide entrepreneurs to bring to market new products that will 'stick'. - Ken Krooner, Founder / President, ESRG, LLC

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