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Database Marketing: Analyzing and Managing Customers
Kim, Byung-Do
Blattberg, Robert C.
Neslin, Scott A.
Hardcover
$199.99
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Market Response Models: Econometric and Time Series Analysis
Hanssens, Dominique M.
Parsons, Leonard J.
Schultz, Randall L.
Hardcover
$309.00
{"Id":4125659,"Title":"Market Response Models: Econometric and Time Series Analysis","Authors":["Hanssens, Dominique M.","Parsons, Leonard J.","Schultz, Randall L."],"ShortTitle":"Market Response Models: Econometric and Time Series Analysis","Author":"Hanssens, Dominique M.","Ean":"9780792378266","Isbn":"0792378261","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1604938,1604941,1604944],"CategoryIds":[429,432,436],"FormatId":1,"FamilyId":7330722,"SeriesId":592014,"LanguageId":56,"PriceMin":309.0,"PriceMax":309.0,"Desirability":1,"PublicationDate":"2001-03-31T00:00:00","Join":null}
Marketing Management Support Systems: Principles, Tools, and Implementation
Van Bruggen, Gerrit
Wierenga, Berend
Hardcover
$153.99
{"Id":4125834,"Title":"Marketing Management Support Systems: Principles, Tools, and Implementation","Authors":["Van Bruggen, Gerrit","Wierenga, Berend"],"ShortTitle":"Marketing Management Support Systems: Principles, Tools, and Implementation","Author":"Van Bruggen, Gerrit","Ean":"9780792386155","Isbn":"0792386159","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1608251,1067638],"CategoryIds":[429,430,489],"FormatId":1,"FamilyId":7770579,"SeriesId":592014,"LanguageId":56,"PriceMin":153.99,"PriceMax":153.99,"Desirability":1,"PublicationDate":"2000-04-30T00:00:00","Join":null}
Market Segmentation: Conceptual and Methodological Foundations
Kamakura, Wagner A.
Wedel, Michel
Hardcover
$359.00
{"Id":4126015,"Title":"Market Segmentation: Conceptual and Methodological Foundations","Authors":["Kamakura, Wagner A.","Wedel, Michel"],"ShortTitle":"Market Segmentation: Conceptual and Methodological Foundations","Author":"Kamakura, Wagner A.","Ean":"9780792386353","Isbn":"0792386353","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1608276,1050470],"CategoryIds":[436,898,1124],"FormatId":1,"FamilyId":7148880,"SeriesId":592014,"LanguageId":56,"PriceMin":359.0,"PriceMax":359.0,"Desirability":1,"PublicationDate":"1999-12-31T00:00:00","Join":null}
$349.99
{"Id":4126471,"Title":"Research Traditions in Marketing","Authors":["Laurent, Gilles","Lilien, Gary L.","Pras, Bernard"],"ShortTitle":"Research Traditions in Marketing","Author":"Laurent, Gilles","Ean":"9780792393887","Isbn":"0792393880","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1607693,609638,1607698],"CategoryIds":[430,436],"FormatId":1,"FamilyId":7673539,"SeriesId":592014,"LanguageId":56,"PriceMin":349.99,"PriceMax":349.99,"Desirability":1,"PublicationDate":"1994-01-31T00:00:00","Join":null}
Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience
McCann, John M.
Gallagher, John P.
Hardcover
$153.99
{"Id":4126693,"Title":"Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience","Authors":["McCann, John M.","Gallagher, John P."],"ShortTitle":"Expert Systems for Scanner Data Environments: The Marketing Workbench\u2026","Author":"McCann, John M.","Ean":"9780792390763","Isbn":"0792390768","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1606530,363828],"CategoryIds":[430,436],"FormatId":1,"FamilyId":11687683,"SeriesId":592014,"LanguageId":56,"PriceMin":153.99,"PriceMax":153.99,"Desirability":1,"PublicationDate":"1990-11-30T00:00:00","Join":null}
Marketing Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green
Wind, Yoram
Green, Paul E.
Hardcover
$249.99
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Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains
Chakravarty, Amiya K.
Eliashberg, Jehoshua
Hardcover
$237.99
{"Id":14717826,"Title":"Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains","Authors":["Chakravarty, Amiya K.","Eliashberg, Jehoshua"],"ShortTitle":"Managing Business Interfaces: Marketing and Engineering Issues in the\u2026","Author":"Chakravarty, Amiya K.","Ean":"9781402076145","Isbn":"1402076142","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1061596,1061597],"CategoryIds":[430,436,617],"FormatId":1,"FamilyId":12243019,"SeriesId":592014,"LanguageId":56,"PriceMin":237.99,"PriceMax":237.99,"Desirability":1,"PublicationDate":"2003-12-31T00:00:00","Join":null}
Database Marketing: Analyzing and Managing Customers
Kim, Byung-Do
Blattberg, Robert C.
Neslin, Scott A.
Paperback
$139.99
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$219.99
{"Id":15338748,"Title":"New-Product Diffusion Models","Authors":["Mahajan, Vijay","Muller, Eitan","Wind, Yoram"],"ShortTitle":"New-Product Diffusion Models","Author":"Mahajan, Vijay","Ean":"9781441949639","Isbn":"1441949631","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[615611,735302,1065863],"CategoryIds":[429,430,436],"FormatId":2,"FamilyId":7543675,"SeriesId":592014,"LanguageId":56,"PriceMin":219.99,"PriceMax":219.99,"Desirability":1,"PublicationDate":"2011-09-02T00:00:00","Join":null}
Market Segmentation: Conceptual and Methodological Foundations
Wedel, Michel
Kamakura, Wagner A.
Paperback
$359.00
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Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies
Ding, Min
Eliashberg, Jehoshua
Stremersch, Stefan
Hardcover
$279.99
{"Id":15608592,"Title":"Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies","Authors":["Ding, Min","Eliashberg, Jehoshua","Stremersch, Stefan"],"ShortTitle":"Innovation and Marketing in the Pharmaceutical Industry: Emerging\u2026","Author":"Ding, Min","Ean":"9781461478003","Isbn":"1461478006","Publisher":"Springer","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1107688,1061597,3426578],"CategoryIds":[433,489,775],"FormatId":1,"FamilyId":7800072,"SeriesId":592014,"LanguageId":56,"PriceMin":279.99,"PriceMax":279.99,"Desirability":1,"PublicationDate":"2013-11-01T00:00:00","Join":null}
Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making
Bijmolt, Tammo H. a.
Leeflang, Peter S. H.
Wieringa, Jaap E.
Paperback
$237.99
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Advanced Methods for Modeling Markets
Bijmolt, Tammo H. a.
Leeflang, Peter S. H.
Wieringa, Jaap E.
Hardcover
$531.99
{"Id":20222183,"Title":"Advanced Methods for Modeling Markets","Authors":["Bijmolt, Tammo H. a.","Leeflang, Peter S. H.","Wieringa, Jaap E."],"ShortTitle":"Advanced Methods for Modeling Markets","Author":"Bijmolt, Tammo H. a.","Ean":"9783319534671","Isbn":"331953467X","Publisher":"Springer","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[3596656,12606441,12772918],"CategoryIds":[430,436],"FormatId":1,"FamilyId":182516,"SeriesId":592014,"LanguageId":56,"PriceMin":531.99,"PriceMax":531.99,"Desirability":1,"PublicationDate":"2017-09-06T00:00:00","Join":null}
Advanced Methods for Modeling Markets
Bijmolt, Tammo H. a.
Leeflang, Peter S. H.
Wieringa, Jaap E.
Paperback
$531.99
{"Id":20236699,"Title":"Advanced Methods for Modeling Markets","Authors":["Bijmolt, Tammo H. a.","Leeflang, Peter S. H.","Wieringa, Jaap E."],"ShortTitle":"Advanced Methods for Modeling Markets","Author":"Bijmolt, Tammo H. a.","Ean":"9783319851600","Isbn":"3319851608","Publisher":"Springer","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[3596656,12606441,12772918],"CategoryIds":[430,436],"FormatId":2,"FamilyId":182516,"SeriesId":592014,"LanguageId":56,"PriceMin":531.99,"PriceMax":531.99,"Desirability":1,"PublicationDate":"2018-05-13T00:00:00","Join":null}
$249.99
{"Id":22699164,"Title":"Research Traditions in Marketing","Authors":["Laurent, Gilles","Lilien, Gary L.","Pras, Bernard"],"ShortTitle":"Research Traditions in Marketing","Author":"Laurent, Gilles","Ean":"9789401046152","Isbn":"9401046158","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1607693,609638,1607698],"CategoryIds":[430,436],"FormatId":2,"FamilyId":7673539,"SeriesId":592014,"LanguageId":56,"PriceMin":249.99,"PriceMax":249.99,"Desirability":1,"PublicationDate":"2012-12-24T00:00:00","Join":null}
Marketing Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green
Wind, Yoram
Green, Paul E.
Paperback
$249.99
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Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains
Chakravarty, Amiya K.
Eliashberg, Jehoshua
Paperback
$119.99
{"Id":2800246,"Title":"Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains","Authors":["Chakravarty, Amiya K.","Eliashberg, Jehoshua"],"ShortTitle":"Managing Business Interfaces: Marketing and Engineering Issues in the\u2026","Author":"Chakravarty, Amiya K.","Ean":"9780387243788","Isbn":"038724378X","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1061596,1061597],"CategoryIds":[435,436,617],"FormatId":2,"FamilyId":862102,"SeriesId":592014,"LanguageId":56,"PriceMin":119.99,"PriceMax":119.99,"Desirability":0,"PublicationDate":"2005-03-29T00:00:00","Join":null}
$449.99
{"Id":4125481,"Title":"Building Models for Marketing Decisions","Authors":["Wittink, Dick R.","Wedel, Michel","Leeflang, Peter S. H."],"ShortTitle":"Building Models for Marketing Decisions","Author":"Wittink, Dick R.","Ean":"9780792378136","Isbn":"079237813X","Publisher":"Springer","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[1604613,1050470,12606441],"CategoryIds":[436],"FormatId":2,"FamilyId":1162385,"SeriesId":592014,"LanguageId":56,"PriceMin":449.99,"PriceMax":449.99,"Desirability":0,"PublicationDate":"2000-02-29T00:00:00","Join":null}
$219.99
{"Id":4125853,"Title":"New-Product Diffusion Models","Authors":["Mahajan, Vijay","Muller, Eitan","Wind, Yoram"],"ShortTitle":"New-Product Diffusion Models","Author":"Mahajan, Vijay","Ean":"9780792377511","Isbn":"0792377516","Publisher":"Springer Nature","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[615611,735302,1065863],"CategoryIds":[429,430,436],"FormatId":1,"FamilyId":7543675,"SeriesId":592014,"LanguageId":56,"PriceMin":219.99,"PriceMax":219.99,"Desirability":0,"PublicationDate":"2000-09-30T00:00:00","Join":null}